Inside Create to Convert,  you’ll follow my signature 4-part Create to Convert Framework to learn how to set up your Etsy shop and listings to begin making consistent sales in just 4 Weeks!

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Here’s how we’ll do it:

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Module 1: Identify

Discover your brand vision and how to attract your ideal customers.

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• Learn who your ideal customer is and what is important to them.

• Create a brand identity that resonates with your ideal customers and attracts them to your shop.

• Scope out your competition and determine what sets you apart. 

• Validate your product idea to ensure you’ll get sales.

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By the end of this phase, you will have a clear vision of who you are as a brand, who your ideal customers are, what they’ll want to buy from you, and why your shop is the only place they’ll want to buy it. 

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Module 2: Attract

Master the art of being found on Etsy without spending hours on social media, and investing thousands of dollars into ads.

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• Put Etsy’s algorithm to work for you, consistently attracting customers who are ready to purchase your products.

• Become an SEO pro and get your products in front of customers who are searching for exactly what you are offering.

• Learn how to use top industry tools and resources to find keywords that really work.

•  Feel confident that your listings will rank in Etsy search results and be found by your ideal customers.

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By the end of this phase, you will be able to confidently set up an Etsy listing that will attract your ideal customer who is searching for exactly what you are selling.

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Module 3: Captivate

Learn to capture gorgeous photos of your products that will captivate your customers and have them saying “Shut up and take my money!”

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• Learn basic photography techniques that will help your items stand out from the competition and sell your items for you. 

• Achieve high-quality, beautiful photography using only your iPhone and simple editing software - no previous experience or fancy equipment needed!

• Save time and money by learning how to use mockups to your advantage.

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By the end of this phase, you will be able to create gorgeous product photos that captivate your ideal customers and draw them into your shop with credit card in hand, ready to purchase!

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Module 4: Convert

Become a sales connoisseur and learn how to convert any prospective buyer into a loyal customer. 

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• Tell your brand story in a way that builds brand interest and awareness, while building a personal connection with your ideal customer. 

• Write sales copy that transforms your buyer’s purchasing decision into a yes without hesitation.

• Create supplemental sales graphics that overcome your buyers objections and convert them from interested to sold.

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By the end of this phase, your shop conversion rate will be thanking you, and the cha-chings will be on their way!

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Module 4: Optimize and Scale

Optimize your shop for higher sales and turn your customers into your biggest fans. 

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• Upsell your customers to increase your average order value.

• Keep your customers in your shop for longer - thus increasing your sales opportunities.

• Create a customer experience that turns them into repeat buyers who love and share your products with others. 

• Optimize your Etsy shop for growth into the successful shop you’ve always dreamed of owning.

 

By the end of this phase, you will have a completely optimized Etsy shop filled with high-performing listings that will continue to attract and convert new customers.